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BALTER BEER PASSPORT

CONCEPT

OPPORTUNITIES & BENEFITS

REQUIREMENTS

The Balter Beer Passport activation will be an exciting collaboration between Honeysuckle Social and Balter Beer.

 

This will enable both brands to create engagement & excitement amongst our consumers giving them an opportunity to subconsciously break the "stay at home" mentality created by the pandemic.  

 

This activation will be driven through Honeysuckle Social’s Membership APP.

 

All participants will have the opportunity to win "Free Beer For A Year" by redeeming all vouchers required and qualify to enter a lucky draw at the end of the 10 week period. 

LOGISTICS

Participants will be required to redeem a

minimum of 6 x Balter Beer vouchers.

These vouchers will include:

 

On tap:

XPA

Captain Sensible

Easy Hazy

 

In cans:

Lager

IPA

 

Seasonal Limited releases

3 x mystery vouchers

PRIZE

"Free Beer For A Year"

*The winner will receive one case of beer per month, on a twelve-month subscription.

Entry items (30 each): ("Entry Gift Pack")

Coasters

T-shirt

Tinnie Coolers

Beer Opener

Winner's Prize

Twelve-month Balter Beer subscription (one case of beer for 12 months).

Balter Giftpack Items:

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Social Giftpack Items:
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  • By participating in the Balter Beer Passport - both brands will get the opportunity to further establish relationships & develop future loyal consumers.

  • Social will educate its consumers on Balter's primary and secondary product offerings.

  • Balter beer will be prioritized in the venue amongst its competitors during the activation - creating the opportunity for new customers to experience the brand.

  • The Balter brand will be featured not only in the venue but also on all external digital SOCIAL platforms. 

  • Organic as well as sponsored content will be utilized to promote the activation.

  • The entry gift pack provides an opportunity to showcase and introduce additional brand offerings to consumers, making already established relationships even stronger.

CONTACT

SOCIAL STATISTICS

Database:                                                                     44,706

Social Media Following (Instagram & Facebook):    16,123

Website visitors (monthly average):                            6500 

Current App users:                                                       2642

Venue Activation Enquiries

Chris Neighbour (Venue Manager)

0405 935 115 

 

Marketing Enquiries

Anja Alberts (Marketing Manager)

0418 641 000

  • Participants will need to redeem a minimum of 6 vouchers to enter the draw (5 beer vouchers & at least one limited release).

  • There will be 9 vouchers available on the app, inclusive of the digital entry to the draw

  • Upon entry to the draw, participants will receive an "entry gift pack" including SOCIAL and Balter merchandise.

  • The draw will take place on-site after the competition has been closed.

  • The winner will be personally contacted and congratulated by our venue manager.

  • A "Free Beer For A Year" subscription will be assigned to our competition winner. 

  • Full terms & conditions apply.

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HOME TAB

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OFFERS TAB